We gave Aussies a fertility check with a fun census. This created the content for Genea (Australia’s leading IVF specialist) to own the conversation during Australian Fertility Week.
Our census had an 80% completion rate and the campaign reached over 1 million Australians via earned media during the week.
Highly commended copywriting ADMA ACE Awards 2014
Bronze IAB Digital Awards 2014
Finalist ADMA AC&E Awards for Data Visualisation + UX Interface & New Design 2015
Finalist ADMA AC&E Awards for Data Visualisation + UX Interface & New Design 2015
